Body Reform: Desiging Memorable Wellness Experiences

Kaze’s journey with London’s premium gym, Body Reform, translated brand personification through captivating videos and photographs intended for a social media campaign. Tailored for working professionals seeking experiential wellness, our focus encapsulated elite instructors, the exclusive Central London vibe, and bespoke services. This personified brand strategy not only boosted subscriptions but also connected passionate brand ambassadors, solidifying the brand’s service excellence and community.

CLIENT NAME
Body Reform
SERVICE
Social media, video production, branding

Peeling back the layers

We conducted immersive and engaging branding sessions centered on Body Reform’s ethos and unraveling the passion of their elite instructors. The profound insights were meticulously translated into a visually captivating ‘shorts’ and ‘reels’ rooted in attracting Body Reform’s envisioned tribe. By accentuating their prime Canary Wharf lure and bespoke training offerings, we shaped an engaging brand narrative that resonated powerfully with an audience that is truly seeking a unique wellness experience.


Personifying the brand

The central aim was to spotlight Body Reform’s unwavering commitment by bringing the brand essence alive across diverse media platforms. By pin-pointing the tone of voice, values and the desired feeling seeking to be invoked, Body Reform solidified our objective of surging subscriptions and maximizing reach. Kaze personified Body Reform’s brand by cultivating genuine connections within the tribe and nurture a bond by echoing the brand’s pursuit of exceptional experiences led by trainers who really care.

Velvet SZR